Old City Real Estate - To stage or not to stage ?
Studies and statistics show that staged properties will sell not only faster than non-staged properties but also sell for a higher amount than non-staged properties ! With those facts alone, I'm sold !
However, when I first started in real estate, I was not as sold since the market was stronger. And often times, properties did not need to be staged since the supply / demand factors greatly benefited the seller. However, when the market started to turn, I began to learn from my wife Stephanie Somers the importance of having a staged property (neat and clean as a whistle) or at least have a property that was free of clutter.
So in the spring, when we sold one of our condos, it was a no-brainer to get it staged. Sure enough, we sold it fast and for a great price. And now, we just listed another condo in Old City. We have some before and after photos of the property vacant and the property staged. The vacant does not look too bad but all and all, the pictures really tell the story.
I will report back and say how long it took to go under contract and what the percentage of the selling price will be to the listing price. Or if we could not sell it at all and we ended up renting it.
The staging was done by Karen Miller - please check out her site - Karen Miller Transformations ! And her Active Rain blog ! Also, before it was staged, we had the property cleaned by Tidy Dwellings . They do a great job !
The next time you have a property to stage, what will you do ?